Elijah Quashie, better known as the Chicken Connoisseur, has been given his own TV show on Channel 4 after his meteoric rise to fame last year. Quashie’s YouTube series, The Pengest Munch, was relatively unknown until December of last year but after receiving coverage from the likes of Buzzfeed, the Evening Standard and the Huffington Post as well as support from established stars John Boyega and Graham Linehan, Quashie went viral. Almost a year on and Quashie has over half a million subscribers and millions of hits on his YouTube videos.
The Pengest Munch revolves around Quashie as an on-the-street food critic in London, judging the food of chicken shops around the capital. Bolstered by his working class slang, Quashie has gained plaudits for his incredibly funny, yet insightful presenting style and critique. Currently his most viewed video, a visit to Chick King in Tottenham, has 4.3 million hits. And now, as Quashie’s Chicken Connoisseur Ltd empire continues to grow, which also includes a book deal with Blink Publishing, he will bring his unique brand of food criticism to the silver screen.
“On YouTube I do the chicken ting, but now on Channel 4 I’m reviewing everything.”
Channel 4’s factual entertainment commissioner Becky Cadman described Quashie as a “raw, British talent” who they believe can help to re-attract younger demographics who favour streaming services such as Netflix and Amazon Prime Video over the traditional television format. The Channel 4 programme featuring Quashie will be titled The Peng Life and will be slightly different to the layout of his YouTube series. As opposed to rating and reviewing chicken, Quashie will instead meet up with celebrities to review the most luxurious items they own. However, reviewing lavish goods is not completely alien to Quashie as his fans already know. Quashie is also known for his impressive trainer collection, and carries out a ‘crepcheck’, which involves taking a closer look at his footwear for the day, at the beginning of each review.
Following the confirmation of his new show, Quashie shared his excitement on the new project. “On YouTube I do the chicken ting, but now on Channel 4 I’m reviewing everything. The cheapest stuff to the most expensive stuff. Basically the deadest stuff you’ll ever find to the most expensive, baller status stuff. I’ll see if it’s worth the moolah. Hold tight.”